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PenSPRA Annual Symposium

The PenSPRA Symposium will be held from April 24-25, 2023!

Join fellow communication professionals at the annual Symposium on Monday, April 24, 2023, and Tuesday, April 25, 2023, at The Penn Stater Hotel & Conference Center in State College, PA!

The conference experience will include:

  • Breakfast, Lunch and Dinner
  • Keynote Presentations
  • Breakout Sessions
  • Hands-on Activities
  • PenSPRA 2022 Communications Contest Award Ceremony
  • Sponsor Exhibits
  • Networking Opportunities

Keynote Speakers:

Katie Angstadt, Partner at CRA | Admired Leadership

On Becoming an Admired Communicator

Research shows that to be seen as an effective leader, you also must be seen as an effective communicator. These two are inextricably linked. The primary objective of this keynote presentation is to introduce the concept of Admired Leadership and what the best leaders know about relationships, how Admired Leaders make people better through feedback, and how they elevate their executive style to more effectively engage and influence people in everyday conversations, meetings, and presentations. This keynote includes a blend of content, small-group discussion, and individual reflection. Members will leave this session with practical behaviors they can apply immediately to help them be more effective communicators and leaders.

About the Presenter:

Katie Angstadt provides counsel and coaching to senior leaders and teams, advising them during their most difficult leadership challenges. Her expertise in leadership, change, and strategic communication make her a go-to advisor to her clients during their most crucial moments, including mergers, acquisitions, and integrations, pivots in strategy, leadership changes, and during crises. Katie advises clients on how to use effective leadership communication and relationship building to achieve excellence. She is an expert in designing and implementing organizational change strategies that drive business objectives, engage employees, and build leadership credibility. Katie earned her MS in public communication from Drexel University and her BA in advertising and public relations from The Pennsylvania State University with concentrations in international relations and women’s studies. Katie lives in the Philadelphia suburbs where she enjoys spending time with her family. On the weekends you can find her cheering on her two sons in the sport of the season, exploring new places and cuisine, and hiking and running on the trails of Valley Forge National Park.

Lori Perlow, Public Information Officer at Haddon Township School District and Northeast Region VP of NSPRA

Finding Your Strength

Lori Perlow, an experienced school communications professional and former educator, will share examples of resilience as she reinvented herself personally and professionally during COVID. It wasn’t something she planned for, but she has since learned a few valuable lessons worth sharing with others who may be on their own journey. Through it all, she reaffirmed her dedication to the #schoolPR profession and wants to lend support to her extended family of school communications pros.

For Questions, Contact: 

Mary Jeanne Curley

Director of Communications and Learning Solutions

Chester County Intermediate Unit

455 Boot Road

Downingtown, PA 19335 

Ph: 484-237-5731



The Penn Stater Hotel & Conference Center

215 Innovation Blvd

State College, PA 16803



Monday, April 24 

8:30 a.m. - Sponsor Registration Opens

10:00-11:30 a.m. - Attendee Registration Opens, Executive Board Meeting

11:45 a.m. - Lunch, President's Welcome & Keynote Speaker, Communications Contest Awards Ceremony

1:15-2:00 p.m. - Panel Discussion: The Role of the Communications Director in Finding, Hiring and Onboarding a New Superintendent

2:15-2:45 p.m. - Breakout Sessions

3:00-4:00 p.m. - Hotel Check-In

4:00-4:30 p.m. - Shuttle to the Penn State Bellisario Media Center

4:45-5:45 p.m. - Penn State Communication Majors: Digital Media & Technology Trends

5:45-6:00 p.m. - Shuttle to Cocktail Reception & Dinner

6:00-8:00 p.m. - Cocktail Reception & Dinner

8:00 p.m. - Shuttle back to hotel or explore State College on your own

Tuesday, April 25

7:30 a.m. - Attendee Registration, Breakfast

8:30 a.m. - Opening Session from Katie Angstadt: On Becoming an Admired Communicator

10:15 a.m. - Morning Coffee Break, Vendor Exhibits

10:30-11:30 a.m. - Gold Mine Sessions

11:45 a.m.-12:30 p.m. - Lunch

12:30-1:00 p.m. - Luncheon Keynote Speaker

1:15-2:30 p.m. - Breakout Sessions

2:45 p.m. - Closing Session & Raffle Drawing


Room cost: $114 per night (guests are responsible for reserving and paying for their own rooms)

Attendees should contact the hotel's Central Reservations Department by Friday, March 24, 2023, to make their guest room reservations. Guests can either contact Central Reservations by calling 1-800-233-7505 and referencing Group Code PENS23A or by going to their secure website. Individuals will guarantee their guest room reservations by providing credit card information at time of reservation. 


Register for the Symposium today. Register here!

c/o Chester County Intermediate Unit

Downingtown, PA 19335

Phone: 484-237-5731

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All Rights Reserved. 

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