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PenSPRA Symposium Agenda

Thursday, March 7, 2024

TimeEvent/SpeakerLocation 
8:30 a.m. - 10:00 a.m.Sponsor Registration Opens 

President's Hall Lobby

10:00 a.m. - 11:30 a.m.

Executive Board Meeting 

Room 211
10:00 a.m. - 3:00 p.m.Vendor Exhibits Open

2nd Floor Break Area

10:00 a.m. - 6:00 p.m.Attendee Registration Opens 

President's Hall Lobby

11:45 a.m. - 1:00 p.m.

President's Luncheon & PenSPRA Awards Ceremony 

President's Hall
1:15 p.m. - 2:00 p.m.

Keynote Presentation: The One with ChatGPT: Making Friends with AI - Rebecca Bultsma

Room 207
2:00 p.m. - 2:30 p.m.Snack Break & Vendor Exhibits

2nd Floor Break Area

2:30 p.m. - 3:30 p.m.

Presentation Option 1: Building Blocks of Belonging - Amy Buckman & Shawanna James-Coles

Room 205
2:30 p.m. - 3:30 p.m.

Presentation Option 2: How School PR Can Meet the Employee Recruitment Challenge - Mellissa Braham

Room 206
3:30 p.m. - 5:00 p.m.

 Vendor Exhibits

2nd Floor Break Area
5:00 p.m. - 10:00 p.m.

 Shuttle to/from State College - Dinner on Your Own

 


Friday, March 8, 2024

TimeEvent/SpeakerLocation  
Opens at 7:30 a.m.Attendee Registration

President's Hall Lobby

7:30 a.m. - 1:00 p.m.Vendor Exhibits

2nd Floor Break Area

8:30 a.m. - 9:30 a.m.

Keynote Presentation: Profile Your Audience Like An FBI Agent: Five Psychological Concepts to Take Your Communications to the Next Level - Sondra Whalen

Room 207 

9:30 a.m. - 10:00 a.m.Morning Coffee Break - Vendor Exhibits

2nd Floor Break Area

10:00 a.m. - 11:00 a.m.

Presentation Option 1: Social Media, Free Speech, School Communication, Right to Know and Website Accessibility - Mark Walz

Room 205

10:00 a.m. - 11:00 a.m.

Presentation Option 2: Cheltenham School District: Crafting an Authentic Community Brand - Melissa Smith & Kevin Kaufman

Room 206

10:00 a.m. - 11:00 a.m.

Presentation Option 3: AI in Education: Engage Your Community and Expand Your Impact - Karissa Wright & Sondra Whalen

Room 204
11:15 a.m. - 12:15 p.m.

Gold Mine Sessions

  • Create Reels That Reach - Melissa Reese
  • Leveraging Thinglink for Interactive Experiences - Jennifer Chicosky
  • Engaging Faith Leaders for Cultural Diversity Training - Nicole Mehta McGalla
  • Scaling Community Engagement - Kyle Wierks
  • How Many Tools Do Your Families Navigate to Stay Informed? - Amy Serrano

President's Hall

12:30 p.m. - 1:45 p.m.

Lunch & Learn

Panel Discussion - What Happens When a Crisis Goes National

President's Hall
2:00 p.m.Closing Remarks and Raffle DrawingPresident's Hall

    PenSPRA Education Champion Sponsor, ThoughtExchange, offers comprehensive engagement solutions for education stakeholders. With ThoughtExchange, educators can utilize multiple engagement methods to gather both qualitative and quantitative data, enabling them to address their most pressing challenges effectively. Instant AI-powered analysis empowers educators to make informed decisions and drive positive change in their educational communities. 


    For Questions, Contact: 

    Christa Fazio, PenSPRA Executive Director

    Director of Communications, Marketing and Engagement

    Chester County Intermediate Unit

    455 Boot Road

    Downingtown, PA 19335 

    484-237-5171 | penspra@cciu.org 




    c/o Chester County Intermediate Unit

    Downingtown, PA 19335

    Phone: 484-237-5171

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