Janet Civitelli, finalsite.com

School PR pros are always looking to create effective, transparent and relevant district communications, but staff and teacher involvement are sometimes overlooked. Urgent schedule updates, publishing the latest district news or just lacking the right communication tools make collaboration difficult when offices are understaffed and over-scheduled.

But by partnering with school district staff, you can better represent and share the important work they do to help build districtwide connections and improve community engagement. Here are eleven best practices to improve your district’s communications while enabling staff to contribute their valuable insights to the school community.

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